UEM Sunrise Berhad, formerly known as UEM Land Holdings Berhad (a wholly-owned subsidiary of UEM Land Berhad), is currently undertaking the development of Nusajaya which is located in one of the five flagship zones of Iskandar Malaysia, identified by the Government as one of the key drivers of our nation’s socio economic growth under the Ninth Malaysia Plan.
Nusajaya will be developed into a regional city with diverse catalyst developments to create and promote economic growth and development in the area and to meet various economic activities and market demands.
Embracing innovative building processes and technology, Nusajaya will be a role model of an economically, socially and environmentally sustainable city for South East Asia. With its modern infrastructure and cutting edge architectural design, the expected local and foreign investment inflows into Nusajaya will propel economic growth and transform south Johor into an exciting centre of economic development.
Nusajaya spans a total of 23,875 acres, with UEM Sunrise owning 10,403 acres which are currently under various stages of development. By 2025, Nusajaya will comprise a range of high quality properties, including Kota Iskandar, the Johor state new administrative centre and the Federal Government offices, the luxurious Puteri Harbour waterfront development, the “green” and “clean” fully managed Southern Industrial and Logistics Clusters (“SiLC”) and Afiat Healthpark, a comprehensive medical park offering world class healthcare facilities and services. Together with a mix of residential and commercial properties, hotels, resorts and many other amenities Nusajaya will transform into a preferred destination to live, work and play.
One of the Company’s business strategies is to diversify its income stream and geographical location into high growth areas. This process has been initiated with the formalisation of an acquisition of 98 acres of freehold site adjacent to the Central Business District of Cyberjaya at the end of 2008. The development, Symphony Hills, is an exclusive residential development and the country’s first Connected Intelligent Community offering smart-home features and community connectivity through high-speed broadband.
To further diversify its land bank, UEM Sunrise also acquired Sunrise Berhad, an award-winning property development company and renowned for its up-market high-rise residential projects as well as commercial developments. With the acquisition, Sunrise complements UEM Sunrise’ capabilities in property development and automatically increased its land bank in prime area of central Kuala Lumpur, Mont’Kiara, Dutamas Kajang, as well as in Vancouver, Canada.